Strategic Timing: When to Send Emails to Potential Employers for Maximum Impact
By
groundworkinsights

In order to secure your dream job, you need to be consistent and get active. A major step in this direction is sending emails to potential employers. It does not matter how well-crafted your emails are and the amount of work and effort you put into writing these if your employers don’t get them at the right time.

Most of the time, your potential employers are busy and they can easily overlook emails that don’t appear in their inbox at the right time. This can lead you to miss a lot of job opportunities and that is why you need to learn the right strategic time to send emails to your potential employers.

In this article, we will help you learn the most effective times you need to send emails to ensure better results.

Here is what you need to do to send emails to your potential future employers at the right time

  • Best Days of the Week
  • Best Time of the Day
  • When to Not Send Out Emails
  • Some Pro Tips for Emailing a Potential Employer
Send Emails to Potential Employers for Maximum Impact

Best Days of the Week

The best days of the week to send emails would be Mondays, Tuesdays, and Thursdays. Though Wednesday is also a strong contender, its open rates and response rates suggest that it cannot be considered among the best days of the week for this purpose. 

A survey done by Hubspot establishes that most emails get the most engagement during the days we have mentioned above. Out of all the candidates about 27%, 19%, and 17% experienced most engagement during Tuesdays, Mondays, and Thursdays respectively. 

Best Time of the Day

According to the same survey, the best time to send emails on Tuesday was 9 to 12 am EST followed by 12 to 3 pm EST with slightly less success. Most emails that were sent after 6 pm had very little to no engagement.

The best time to send emails on Monday is about 7 am to 9 am and then from 9 am to 12 pm EST.  The time for the least engagement is 6 pm to 9 pm on Mondays. 

So, for the best results, you can send out emails between 9 am to 11 am on average. There are spikes in engagement typically in the early afternoon and sometimes even in the evening.

Since the early morning hours align with the start of the workday for many businesses and recruitment professionals, you can get the best output if you send your emails keeping these in mind.

Best Time of the Day

When to Not Send Out Emails

Apart from learning the right time and day to send emails, you also need to be aware of the times when sending emails gives you virtually zero success rates. If you follow these accepted practices and only send emails at other times, we can assure you that you will soon see an improvement in your open and response rates.

Here are the times you need to avoid when sending an email to your potential employer

At Night

Most professional recruitment companies and businesses looking for new talent do not check their emails frequently at night. This means if they fail to open your email at night, then there is a high chance that they will not see it in the morning.

Most likely, your email will get buried in the sea of others if you send it at this time and all your effort will be for nothing.

Before 7 am

This is another dangerous time to send out an email to your future employer. This is the time when the patience level of most people including your employer is not that high.

In some cases, they can even involuntarily press the delete button without even looking at what you have to say. So, this is a practice that you need to avoid at all costs when sending out emails.

After 4 pm

This is the time when most businesses and their employees are winding up their tasks for the day and they cannot make space for something new. This lessens their interest in the new emails and that can put you at a serious disadvantage. This can make your email look like another tiresome chore that they don’t have the energy or motivation to handle.

Notifications

Some Pro Tips for Emailing a Potential Employer

Now that you know the right time and days to send emails to your employers, let’s take a quick look at how you can ensure your email has the maximum impact on your future employer.

Here is what you need to do to send an interview-landing email to your potential employer

  • Only use tried and tested professional email formats. Avoid being extra friendly or funny and use to-the-point language.
  • Use a subject that has a clear call to action.
  • Replace sentences that have words like “I want” or “I wish” with more suitable words like “I can”. These words show the value you bring to the company.
  • Add a well-crafted winning resume to the email that is created keeping in mind the job and role you are applying for.
  • Add your accurate address, phone number, and links to your other socials like LinkedIn, X, Instagram, etc.
  • Proofread your email and make changes before sending it to your potential employer.  

Conclusion

Sending your emails at the right time and day of the week can increase your chances of getting noticed by your employers and landing an interview. Just make sure to not send emails late at night, before 7 am, and after 4 pm. Instead, send these in the morning hours between 9 am and 11 am on Mondays, Tuesdays, or Thursdays for better results.

 Just make sure to craft an email that is tailored to the job you are applying for and the culture of the company. This will surely urge them to keep reading and approach you for the interview that can land you your career-defining job.
Visit Marc Ellis if you are looking to get professional recruitment, outsourcing, and HR services in the Middle East.